We are Nacar.
A solution-first creative partner helping ambitious organizations shape and deliver the right products, services and experiences — with clarity, rigor and creative excellence.
Rooted in Palo Alto, Barcelona, and with studios in Bilbao, Guadalajara, Porto Alegre and China, we're a global team of 130+ Nacarians from more than 23 nationalities. This role will be based in our Barcelona studio.
Twenty years, 70 design awards and 10+ client ecosystems later, we've learned that creativity is only worth something when it turns into real solutions. That's why we work in a way that connects craft with systems — building things that don't just look right, but perform, scale and generate measurable value for our clients.
A Nacarian is a creative orchestrator, shaped by Criteria, Adaptability and Ownership. Someone who reads complexity, anticipates what matters, and moves fast with intent. We come from different disciplines — strategy, research, industrial and digital design, brand, service, engineering — but we share the belief that great ideas only matter when they become real.
Nacar is entering a new chapter. We're strengthening our capabilities, growing into new markets, and building the organization that will shape what's next. With a hybrid work model and flexible hours, we're powered by a culture of communication, collaboration and ownership — with the ambition of becoming the trusted creative decision partner for the leaders redefining the future of their industries.
If you're excited by building — not just joining — this is a great moment to be here.
Is this something you feel identified with?
We're currently looking for a Foresight and Future Design Lead to lead our strategic vertical at Nacar. This is a role that combines two things that rarely go together: the ability to read the world before others do, and the discipline to translate that reading into rigorous and profitable projects.
You'll lead with your centre of gravity in foresight: opening up territories of opportunity that others can't see. You'll be the strategic voice that clients look for when they don't yet know what to ask.
-What will your day to day be like?-
You will:
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Act as the vertical's antenna — maintaining a live, first-hand reading of the landscape: trends, weak signals, emerging behaviours and technologies reshaping industries.
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Own the Future Opportunity Radar methodology: opportunity radars, future scenarios, tech-to- value mapping and concept provocation cards.
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Build editorial presence beyond decks — writing, speaking and publishing with your own voice to elevate the Nacar brand.
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Lead the strategic quality of the services within the vertical: Future Opportunity Radar (your natural territory), Insight Engines (research that unlocks real needs)and Product Strategy (defining what to build, under what service logic, and how it evolves).
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Provide strategic direction and elevate criteria in services where you're not the hands-on specialist — relying on strategists and researchers from the team to deliver.
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Lead the most ambiguous projects within the vertical — those requiring reframing and vision, not just method.
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Direct multidisciplinary squads activated by project, elevating the level of everyone working with you — leadership by gravity, not by hierarchy.
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Ensure blueprints, roadmaps and research reports have real density and deliver actionable value.
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Manage timelines, resources and expectations to keep the vertical profitable.
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Act as a trusted advisor to C-level clients — sitting with CXOs, Heads of Strategy and Heads of Innovation, sustaining the conversation as an equal.
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Open doors that the rest of the team can't.
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Turn foresight findings into new service proposals — identifying where clients need more help before they ask.
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Partner with the commercial team on pre-sales of strategic accounts, contributing brief reframing and methodological framing
-What are we looking for?-
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5+ years of experience in strategic design or innovation consulting- Ideally with time spent at a generalist player that gave you fluency in business language.
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Hybrid career path across the 3 disciplines of the vertical: foresight, user research, and product definition. You don't have to be an expert in all four — but you understand them deeply enough to lead and challenge.
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Structural curiosity: you don't just read trends, you decode them. You connect seemingly disconnected signals and build solid arguments.
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Authority without arrogance: you can hold your ground with a C-level client without needing to impose your view.
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Editorial mindset — you have your own voice and you use it.
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Operational discipline: you know that inspiration without delivery doesn't generate recurring business.
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Proven leadership in complex projects — activating, challenging and elevating the work of more junior strategists and researchers. Leadership by gravity, not by hierarchy.
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Fluent in English (written and spoken); Spanish is a plus.
What this role is NOT:
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Not a Product Manager or Product Owner.
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Not a pure UX researcher.
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Not a trend forecaster from a marketing agency.
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Not a traditional strategy consultant without design sensibility.
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Not a purely intellectual profile that doesn't get hands-on with projects.
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It's the rare hybrid between a foresight strategist with their own voice, and an operational lead who sustains the quality of the vertical
-Why should you join?-
This is a unique opportunity for someone looking for a challenge in the strategy and foresight area and to be part of a center of innovation that is impacting clients all over the world — leading a vertical with real editorial and commercial impact
We also offer:
Permanent contract.
Competitive salary
Hybrid working model - you can either work from home or enjoy our beautiful studio (with free coffee and a great garden!).
Join a dynamic +15 nationalities community and enjoy our team-building activities.
Keep challenging yourself with our Nacar Academy training program, aligned with the creation of personalized career paths.
✨26 paid vacation days.
Monthly allowance for internet costs and a budget for working-from-home materials.
Health Insurance.
Flexible working hours.
Free tickets for the Palo Alto Market
