20 publicaciones de empleo destacadas de head of brand en madrid provincia (¡Están contratando!)

Head of Global Marketing of Alliedstar
Straumann Group —Madrid, Madrid provincia
- Jornada completa
- Marketing
- Inglés
- Máster
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ING —Madrid, Madrid provincia
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Ayvens —Majadahonda, Madrid provincia
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- Inglés
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SCH Banco Santander, S.A. —Boadilla del Monte, Madrid provincia
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- Español
- Oracle
- Inglés
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- Seguro de vida
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Loewe —Getafe, Madrid provincia
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- Español
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- Máster
Transaction Monitoring Lead - LATAM
dLocal —Madrid, Madrid provincia
- Jornada completa
- Trabajo híbrido
- Español
- Inglés
- SQL
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Senior Underwriter Cyber - Iberia
Allianz —Madrid, Madrid provincia
- De 65.000 € a 84.000 € al año
- Jornada completa
- Trabajo híbrido
- Español
- Inglés
- Machine learning
- Plan de pensiones
9d
Multinational Solutions Senior Business Analyst
AXA —Madrid, Madrid provincia
13d
Seasonal - Talent Acquisition Specialist
Pandora Jewelry —Madrid, Madrid provincia
- Jornada completa
- Español
- Sin necesidad de experiencia
- Inglés
(Senior) Global Product Owner – E2E IoT Solutions (d/f/m)
TK ELEVATOR IBERICA HOLDING, SL UNIPERSONAL —Madrid, Madrid provincia
- Jornada completa
- Teletrabajo
- Inglés
- APIs
- Liderazgo
- Parking gratuito
Junior Amazon Account Executive, Arlo Europe
ESML SD Iberia Holding S A U —Pozuelo de Alarcón, Madrid provincia
- Jornada completa
- Trabajo híbrido
- Microsoft Powerpoint
- Español
- Microsoft Excel
Solicitud rápida
14d
Technical Hotline Specialist | Passenger Cars | [Swedish Market]
Bosch Group —Alcobendas, Madrid provincia
- Jornada completa
- Teletrabajo
- Inglés
Solicitud rápida
3d
Junior IT Infrastructure Engineer
GMV —Tres Cantos, Madrid provincia
- Trabajo híbrido
- Sistema operativo Windows
- Scripting
- Linux
- Seguro dental
22h
SEO, AI Search Optimization (GEO) & Web Optimization Specialist
Board International —Madrid, Madrid provincia
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Underwriter Liability (m/f)
Allianz —Madrid, Madrid provincia
- De 51.000 € a 68.000 € al año
- Jornada completa
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- Inglés
- Microsoft Office
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Senior Cyber Risk Consultant
Allianz —Madrid, Madrid provincia
- De 59.687 € a 72.951 € al año
- Jornada completa
- Trabajo híbrido
- Español
- Informática
- Inglés
- Plan de pensiones
9d

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Head of Global Marketing of Alliedstar

Straumann Group -
Madrid, Madrid provincia

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Detalles del empleo

Jornada completa

Cualificaciones

Marca
Desarollador iOS
Marketing
Inglés
Máster
Segmentación de clientes
Project management
Grado
Marketing digital
Administración y dirección de empresas
Marketing integrado
Liderazgo
Marketing

Descripción completa del empleo

Position Summary

The Global Head of Marketing is responsible for developing and executing the global marketing strategy for Alliedstar's IOS portfolio, driving brand awareness, market adoption, customer engagement, and commercial success worldwide.

This role leads global marketing initiatives across downstream product marketing, brand management, digital marketing, customer experience, market intelligence, clinical training & education funnels, and commercialization. The position partners closely with Product Management, Regional Marketing, Sales, Clinical Affairs, and Global Communications teams to strengthen Alliedstar's position as a leading provider of digital dentistry solutions.

The role is responsible for ensuring consistent global brand positioning, successful downstream execution of product launches, impactful customer engagement programs, and effective go-to-market strategies across all regions tailored to both Independent Practices, Labs, Universities and Corporate clients

Main Tasks and Responsibilities

Global Marketing Strategy & Commercialization

Develop and execute the global marketing strategy for the Alliedstar IOS portfolio aligned with business growth objectives.
Define and evolve the global brand positioning, value proposition, messaging architecture, and competitive differentiation of Alliedstar IOS solutions.
Lead global commercialization strategies and go-to-market plans for new product introductions and portfolio enhancements.
Partner with Product Management to translate product innovation into compelling customer-centric marketing programs.
Drive customer adoption and market penetration through targeted marketing initiatives and demand-generation activities.

Brand Management & Market Positioning

Own and manage the Alliedstar global brand identity, ensuring consistency across all markets, channels, and customer touchpoints.
Develop global campaigns that increase brand awareness, consideration, and customer engagement.
Establish global messaging frameworks and marketing standards for regional adaptation and execution ensuring modular agility for regional commercial hubs.
Ensure alignment between corporate branding, product branding, and customer experience initiatives.

Product Marketing & Launch Excellence

Lead product launch planning and execution in partnership with Product Management and regional teams with an unyielding focus on downstream sales enablement
Develop product positioning, customer segmentation, value propositions, and messaging strategies.
Create global launch toolkits, marketing assets, sales enablement materials, and customer-facing content.
Monitor launch performance and continuously optimize commercialization strategies.

Clinical Training & Education (T&E) Integration

Lead and manage the global clinical applications training and continuing education network.
Transform clinical education from an administrative/event silo into a high-yield lead-generation and customer retention engine.
Design training programs that actively build clinical confidence, change user habits, and directly combat clinician resistance to digital dentistry workflows.
Establish clear metrics linking training program milestones and completions directly to subsequent device utilization and software consumption data.

Customer Insights & Market Intelligence

Lead market research initiatives to understand customer needs, buying behaviors, competitive dynamics, and emerging industry trends.
Generate actionable customer and market insights to inform product, portfolio, and marketing decisions.
Monitor competitor activities and identify opportunities to strengthen Alliedstar's competitive position.
Serve as the voice of the customer within the organization.

Digital Marketing & Demand Generation

Develop global digital marketing strategies across websites, social media, marketing automation, content marketing, webinars, events, and lead-generation programs.
Drive customer acquisition, engagement, and retention through integrated omnichannel marketing campaigns.
Leverage marketing technology platforms and analytics to improve campaign effectiveness and customer experience.
Monitor and optimize marketing performance through defined KPIs and ROI measurements.

Regional Marketing Partnership

Partner with regional marketing teams to ensure effective execution of global campaigns and local market adaptation.
Provide strategic guidance, tools, content, and best practices to support regional growth initiatives.
Foster collaboration across global and regional teams to maximize marketing effectiveness and consistency.
Team Leadership
Build, lead, and develop a high-performing global marketing organization.
Foster a culture of innovation, collaboration, customer-centricity, and continuous improvement.
Coach and mentor team members while strengthening marketing capabilities across the organization.

Education & Skills

Bachelor's degree in Marketing, Business Administration, Science, Dental Technology, or related field
MBA or advanced degree preferred
Fluency in English required; additional languages are advantageous
Strong presentation, communication, and stakeholder management skills
Expertise in digital marketing, brand management, product marketing, and commercialization
Strong analytical capabilities with experience leveraging customer and market insights to drive decision-making

Experience

10+ years of progressive marketing leadership experience, preferably within medical devices, dental technology, healthcare, or related industries
Proven success in global brand management, product marketing, and commercialization
Experience leading global product launches and integrated marketing campaigns
Strong understanding of digital technologies in healthcare or adjacent technologies preferred
Experience managing global and cross-functional teams in a matrix environment
Demonstrated ability to influence senior stakeholders and drive strategic initiatives across multiple regions

Personal Attributes

Strategic thinker with a strong customer and market orientation
Highly collaborative and effective in complex global organizations
Strong leadership presence with the ability to inspire and influence others
Innovative, agile, and results-oriented
Excellent communication and storytelling capabilities
Strong project management and prioritization skills
Passion for building brands and accelerating market growth through impactful marketing strategies
Excellent interpersonal skills, team player, with a focus on collaboration
Strong sense of ownership with the ability to manage multiple projects and meet deadlines in a fast paced and challenging environment
Inclusive mindset with a focus on effective cross-functional teamwork
Skilled at building and maintaining professional relationships with internal and external partners
Critical thinking and problem-solving skills, with a focus on actionable solutions
Willing to learn and further develop

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head of brand empleos en madrid provincia

Head of Global Marketing of Alliedstar

FREELANCE_ Senior Strategist

Accounting Manager

Senior Product Expert - Auto Insurance

People & Culture Manager

Retail People Training & Development Intern

Senior Business Analyst

Manager of Financial Crime Compliance (FCC) Advisory ED

Senior Production Planner (Temp)

Transaction Monitoring Lead - LATAM

Senior Underwriter Cyber - Iberia

Multinational Solutions Senior Business Analyst

Seasonal - Talent Acquisition Specialist

(Senior) Global Product Owner – E2E IoT Solutions (d/f/m)

Junior Amazon Account Executive, Arlo Europe

Technical Hotline Specialist | Passenger Cars | [Swedish Market]

Junior IT Infrastructure Engineer

SEO, AI Search Optimization (GEO) & Web Optimization Specialist

Underwriter Liability (m/f)

Senior Cyber Risk Consultant

Quiero recibir la alerta de empleo más reciente de head of brand en madrid provincia

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