20 publicaciones de empleo destacadas de head of brand en madrid, md (¡Están contratando!)

Head of Global Marketing of Alliedstar
Straumann Group —Madrid, Madrid provincia
- Jornada completa
- Marketing
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SCH Banco Santander, S.A. —Boadilla del Monte, Madrid provincia
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- Español
- Inglés
- Abono gimnasio
- Seguro de vida
Sponsorship & Partnerships Specialist (Temporary Contract)
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Wood Mackenzie Limited —Madrid, Madrid provincia
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- Español
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- Inglés
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IAG Cargo —Madrid, Madrid provincia
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- Oficina
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- Seguro de vida
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Talent Acquisition Partner- Tech
Sparta —Madrid, Madrid provincia
- Jornada completa
- Teletrabajo
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- Reclutamiento
Content Marketing Manager - Product
Duetto Research —Madrid, Madrid provincia
- Teletrabajo
- Inglés
- Marketing
Solicitud rápida
Senior Product Expert - Auto Insurance
ING —Madrid, Madrid provincia
- Teletrabajo
- Inglés
- Oficina
- Máster
- Seguro de vida
- Plan de pensiones
Account Executive Sr - Country Coordination
CATORCE —Madrid, Madrid provincia
- Ventas
- Inglés
- Oficina
12d
Manager of Financial Crime Compliance (FCC) Advisory ED
SCH Banco Santander, S.A. —Boadilla del Monte, Madrid provincia
- Jornada completa
- Español
- Oracle
- Inglés
- Abono gimnasio
- Seguro de vida
Hospitality Loyalty Application Support Specialist - French & English-speaking
Radisson Hotel Group —Madrid, Madrid provincia
- Jornada completa
- Trabajo híbrido
- Servicio al cliente
- Inglés
- Hotel
Solicitud rápida
11d
People & Culture Manager
The Hoxton —Madrid, Madrid provincia
- Jornada completa
- Hotel
- Recursos humanos
Solicitud rápida
Regional Finance Business Partner
Bridgestone —Madrid, Madrid provincia
- Horas extra
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- Microsoft Powerpoint
- Español
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Loewe —Getafe, Madrid provincia
- Jornada completa
- Español
- Microsoft Office
- Máster
Senior Underwriter Surety (Hybrid, 80-100%), Madrid (M, ES)
Swiss Re —Madrid, Madrid provincia
- De 72.000 € a 120.000 € al año
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- Grado
Product Adoption & Value Lead
SCH Banco Santander, S.A. —Madrid, Madrid provincia
- Jornada completa
- Trabajo híbrido
- Microsoft Powerpoint
- Español
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- Seguro de vida
1d
Senior Business Analyst
Ayvens —Majadahonda, Madrid provincia
- Jornada completa
- Inglés
- Habilidades de análisis
- Agile

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Head of Global Marketing of Alliedstar

Straumann Group -
Madrid, Madrid provincia

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Detalles del empleo

Jornada completa

Cualificaciones

Marca
Desarollador iOS
Marketing
Inglés
Máster
Segmentación de clientes
Project management
Grado
Marketing digital
Administración y dirección de empresas
Marketing integrado
Liderazgo
Marketing

Descripción completa del empleo

Position Summary

The Global Head of Marketing is responsible for developing and executing the global marketing strategy for Alliedstar's IOS portfolio, driving brand awareness, market adoption, customer engagement, and commercial success worldwide.

This role leads global marketing initiatives across downstream product marketing, brand management, digital marketing, customer experience, market intelligence, clinical training & education funnels, and commercialization. The position partners closely with Product Management, Regional Marketing, Sales, Clinical Affairs, and Global Communications teams to strengthen Alliedstar's position as a leading provider of digital dentistry solutions.

The role is responsible for ensuring consistent global brand positioning, successful downstream execution of product launches, impactful customer engagement programs, and effective go-to-market strategies across all regions tailored to both Independent Practices, Labs, Universities and Corporate clients

Main Tasks and Responsibilities

Global Marketing Strategy & Commercialization

Develop and execute the global marketing strategy for the Alliedstar IOS portfolio aligned with business growth objectives.
Define and evolve the global brand positioning, value proposition, messaging architecture, and competitive differentiation of Alliedstar IOS solutions.
Lead global commercialization strategies and go-to-market plans for new product introductions and portfolio enhancements.
Partner with Product Management to translate product innovation into compelling customer-centric marketing programs.
Drive customer adoption and market penetration through targeted marketing initiatives and demand-generation activities.

Brand Management & Market Positioning

Own and manage the Alliedstar global brand identity, ensuring consistency across all markets, channels, and customer touchpoints.
Develop global campaigns that increase brand awareness, consideration, and customer engagement.
Establish global messaging frameworks and marketing standards for regional adaptation and execution ensuring modular agility for regional commercial hubs.
Ensure alignment between corporate branding, product branding, and customer experience initiatives.

Product Marketing & Launch Excellence

Lead product launch planning and execution in partnership with Product Management and regional teams with an unyielding focus on downstream sales enablement
Develop product positioning, customer segmentation, value propositions, and messaging strategies.
Create global launch toolkits, marketing assets, sales enablement materials, and customer-facing content.
Monitor launch performance and continuously optimize commercialization strategies.

Clinical Training & Education (T&E) Integration

Lead and manage the global clinical applications training and continuing education network.
Transform clinical education from an administrative/event silo into a high-yield lead-generation and customer retention engine.
Design training programs that actively build clinical confidence, change user habits, and directly combat clinician resistance to digital dentistry workflows.
Establish clear metrics linking training program milestones and completions directly to subsequent device utilization and software consumption data.

Customer Insights & Market Intelligence

Lead market research initiatives to understand customer needs, buying behaviors, competitive dynamics, and emerging industry trends.
Generate actionable customer and market insights to inform product, portfolio, and marketing decisions.
Monitor competitor activities and identify opportunities to strengthen Alliedstar's competitive position.
Serve as the voice of the customer within the organization.

Digital Marketing & Demand Generation

Develop global digital marketing strategies across websites, social media, marketing automation, content marketing, webinars, events, and lead-generation programs.
Drive customer acquisition, engagement, and retention through integrated omnichannel marketing campaigns.
Leverage marketing technology platforms and analytics to improve campaign effectiveness and customer experience.
Monitor and optimize marketing performance through defined KPIs and ROI measurements.

Regional Marketing Partnership

Partner with regional marketing teams to ensure effective execution of global campaigns and local market adaptation.
Provide strategic guidance, tools, content, and best practices to support regional growth initiatives.
Foster collaboration across global and regional teams to maximize marketing effectiveness and consistency.
Team Leadership
Build, lead, and develop a high-performing global marketing organization.
Foster a culture of innovation, collaboration, customer-centricity, and continuous improvement.
Coach and mentor team members while strengthening marketing capabilities across the organization.

Education & Skills

Bachelor's degree in Marketing, Business Administration, Science, Dental Technology, or related field
MBA or advanced degree preferred
Fluency in English required; additional languages are advantageous
Strong presentation, communication, and stakeholder management skills
Expertise in digital marketing, brand management, product marketing, and commercialization
Strong analytical capabilities with experience leveraging customer and market insights to drive decision-making

Experience

10+ years of progressive marketing leadership experience, preferably within medical devices, dental technology, healthcare, or related industries
Proven success in global brand management, product marketing, and commercialization
Experience leading global product launches and integrated marketing campaigns
Strong understanding of digital technologies in healthcare or adjacent technologies preferred
Experience managing global and cross-functional teams in a matrix environment
Demonstrated ability to influence senior stakeholders and drive strategic initiatives across multiple regions

Personal Attributes

Strategic thinker with a strong customer and market orientation
Highly collaborative and effective in complex global organizations
Strong leadership presence with the ability to inspire and influence others
Innovative, agile, and results-oriented
Excellent communication and storytelling capabilities
Strong project management and prioritization skills
Passion for building brands and accelerating market growth through impactful marketing strategies
Excellent interpersonal skills, team player, with a focus on collaboration
Strong sense of ownership with the ability to manage multiple projects and meet deadlines in a fast paced and challenging environment
Inclusive mindset with a focus on effective cross-functional teamwork
Skilled at building and maintaining professional relationships with internal and external partners
Critical thinking and problem-solving skills, with a focus on actionable solutions
Willing to learn and further develop

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head of brand empleos en madrid, md

Head of Global Marketing of Alliedstar

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MANAGING DIRECTOR – GLOBAL HEAD OF ORIGINATION, WHOLESALE BANKING CASH MANAGEMENT

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Account Manager - Financial Markets

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Quiero recibir la alerta de empleo más reciente de head of brand en madrid, md

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