Job Description:
About The Team:
Our Technology team drives the evolution of our Technology, Engineering, Data, Product and User Experience functions. With a keen focus on delivering cutting-edge solutions, we shape the digital landscape for our customers, readers and users. From revolutionizing visuals to optimizing tools and harnessing the power of data, mobile, video and social platforms, our team is committed to providing a seamless and immersive experience across all touchpoints. Collaborating closely with our newsrooms and strategic partners, we spearhead the development of groundbreaking products and technologies.
Our Design & Research org brings together world-class designers and researchers with a unified purpose: to connect people to the news and information that matters most. We're the strategic force that transforms deep user understanding into exceptional product experiences across our entire portfolio—from The Wall Street Journal to Factiva.
Our integrated approach ensures that research insights directly shape design decisions, while design explorations reveal new research opportunities. Together, we're building coherent, accessible experiences that honor our 135-year legacy while pushing us boldly into the future. We're a globally distributed team spearheading a digital transformation at Dow Jones, newly staffed by industry leaders from Google, LinkedIn, The New York Times, and more. Through our combined expertise in design craft and research rigor, we ensure that millions of users can depend on our platforms for truth in a world full of noise.
About the Role:
As Principal Product Designer - Subscription Growth (Acquisition), you will define the future of subscriber growth across Dow Jones' portfolio of brands, including The Wall Street Journal, Barron's, MarketWatch, Investor's Business Daily, and future subscription products.
In this senior individual contributor role that operates at the intersection of design strategy, business strategy, and growth, you'll establish the long-term vision for how prospective customers discover, evaluate, and subscribe across our Commerce ecosystem - spanning registration, paywalls, shop experiences, pricing and packaging, checkout, identity, and experimentation.
You will partner closely with Product, Marketing, Brand, Engineering, Research, Analytics, and executive leadership to solve highly ambiguous challenges and shape investment priorities that accelerate subscriber growth. Your work will define scalable Commerce patterns, influence our acquisition platform strategy, and connect design decisions to measurable business outcomes across multiple brands.
Beyond delivering exceptional product experiences, you'll mentor senior designers, elevate design quality across Commerce, and establish standards that scale throughout the organization.You will report to the Director of Product Design, Commerce.
You Will:
Define the long-term design strategy for subscriber growth across multiple Dow Jones brands
Lead highly ambiguous, business-critical initiatives spanning registration, identity, paywalls, shop experiences, pricing, packaging, checkout, and experimentation
Partner with senior leadership across Product, Marketing, Brand, Engineering, Research, and Analytics to shape roadmap priorities and strategic investments
Create scalable acquisition patterns, frameworks, and interaction models that extend our Index Design System and can be reused across brands
Drive experimentation strategy by identifying high-impact opportunities throughout the acquisition funnel and translating insights into long-term product improvements
Translate customer research, behavioral data, market trends, and business goals into experiences that improve acquisition performance while maintaining a high bar for user experience
Lead strategic design explorations, vision work, and cross-functional workshops that align teams around future Commerce investments
Mentor junior and mid-level designers through design reviews, coaching, and thoughtful feedback that elevates craft across the organization
Influence how Commerce measures success by defining experience quality metrics alongside conversion, acquisition, and revenue KPIs
Represent Commerce Design within the broader Design & Research organization while contributing to company-wide design strategy and thought leadership
You Have:
10+ years of product design experience leading complex digital products
Portfolio demonstrating systems thinking, product vision, and measurable business impact
Experience leading highly ambiguous, cross-functional initiatives
Exceptional interaction, visual, systems, and service design skills
Demonstrated success influencing senior stakeholders and driving alignment across disciplines
Experience defining design systems, reusable frameworks, and scalable product patterns
Outstanding communication and storytelling skills
Expert proficiency in Figma and modern design workflows
Deep understanding of accessibility and inclusive design
Experience mentoring senior designers and raising design quality across organizations
Nice to Have:
Experience designing subscription acquisition, paywalls, registration, or checkout experiences
Experience partnering closely with Marketing or Growth organizations
Familiarity with pricing strategy, packaging, promotional offers, or experimentation platforms
Background in media, publishing, or consumer subscription businesses
Experience working across globally distributed organizations
Our Benefits
Comprehensive Healthcare Plans for you and your family
Paid Time Off (30 days a year)
Meal Vouchers
Retirement Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Subscription Discounts
Employee Referral Program
Financial Health Programs
Cybersecurity Protection
Learn more about us and our benefits click here.
#LI-Hybrid
Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic. We strongly encourage applications from all qualified individuals, including women, people with disabilities, and those from underrepresented groups.
Reasonable Accommodation
We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
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Business Area: Dow Jones - Technology
Job Category: Software Product Engineering
Union Status:
Non-Union role
Base Pay Range: EUR 70,000 - EUR 90,000
We’re committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate’s experience, skills, location, and other relevant factors.
For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.
For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest newsgathering operations globally.
It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Dow Jones Risk & Compliance and Dow Jones Newswires. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).
Req ID: 54917
