We're looking for a brilliant mind with a warm soul that can help us on our journey.
We're Camping, a video creative agency that helps B2B Saas business with a strong POV grow, with campaigns that stand out, make people care and perform.
We work for an industry that mostly takes itself too seriously, and we have fun proving it doesn't have to. As we grow our content engine, we're looking for a Content Creator to help us keep the work sharp, the voice distinctive, and the storytelling strong across LinkedIn, video, and everything in between.
Have we mentioned we have a 4-day workweek?
We're looking for a freelance Content Creator with a focus on B2B SaaS marketing, a sharp sense of tone and world-class English to help us turn B2B tech into content people actually want to read and watch.
This is a content-led role, and the single most important thing you'll bring is a sharp sense of point-of-view, world-class English writing, and a strategic, narrative-driven content mind. You get how Camping sounds, you can adapt to different voices, and you write things people actually want to read, but you also think in stories, arcs, and angles, and you understand how a single piece of content fits into a bigger narrative and business goal.
Our content engine is LinkedIn-first, video-second. Day to day, you'll create LinkedIn content for Camping and its founder, develop our brand channels (LinkedIn, YouTube), and shape the strategy, scripts, and coordination behind our video content. We're not expecting you to produce or edit video yourself (our editors will help you with that), but we do expect you to have worked with video before and to be comfortable coordinating it from concept to delivery. But this is a broad content role: you'll also pitch in on other content as it comes up (scorecard and lead-magnet copy, website copy, decks, landing pages, and more). We'd rather find someone excellent and versatile than someone who only does one thing.
You'll work closely with Ainhoa (Marketing & Growth) and collaborate asynchronously in Notion/Asana.
This is a freelance/contractor position.
Develop LinkedIn content for Camping and its founder, adapting to each voice.
Draft posts across three lanes: strong takes (opinionated, contrarian insights), teach the method (practical, repeatable frameworks), and show the work (behind-the-scenes, learnings, experiments).
Help define the video-first content strategy: formats, angles, and cadence for Camping's channels (incl. our YouTube channel and short-form social).
Turn approved concepts into scripts, hooks, and storyboards/outlines, then coordinate with our editors and motion designers through to delivery.
Feed the video LinkedIn repurposing loop so one idea works across formats.
Write copy for scorecards, lead magnets, landing pages, website sections, and decks when we need it.
We don't want to box this in. If it's content and it needs great writing, it can land on your plate.
Turn raw notes, calls, docs, and video into publishable content, and adapt a core idea into multiple formats (short post, carousel outline, thread-style post, video script).
Tighten hooks, structure, clarity, and CTA. Keep tone consistent with Camping's voice (crisp, smart, opinionated when warranted) and adapt to each personal voice you're writing for.
Work inside the LinkedIn + video content calendar, deliver drafts on time, incorporate feedback quickly, and keep versioning clean.
Cadence ramps up through the quarter (LinkedIn from 3 4 posts/week, video from 1 2 per week), so comfort scaling output matters. Typical weekly cadence: 3–5 LinkedIn post drafts, 1–2 carousel or video-script outlines, ongoing input into the video content strategy, plus a monthly content retro on what performed and what to double down on.
World-class English writing. This is the #1 filter. Native-level fluency, an ear for tone, and copy that's genuinely a pleasure to read.
A strategic, narrative-driven content mind. You think in stories and arcs, not one-off posts. You understand narrativity: how to build tension, land a point, and connect each piece to a bigger content strategy and business goal.
A sense of humor that makes people click. You think in memes, you know what's funny online right now, and you can use humor to make B2B content genuinely fun to read and share.
A sharp sense of tone and voice. You can hold a brand voice and adapt convincingly to different personal voices.
Proven experience writing high-performing LinkedIn content (portfolio required).
Some design skills. You can put together clean, well-designed carousels and packaged content (Figma, Canva, or similar).
Strong editorial judgment: hooks, pacing, scannability, clear point of view.
Ability to write from imperfect inputs (voice notes, messy bullets, half-formed takes).
Versatile. Comfortable moving between a LinkedIn post, a video script, scorecard copy, and website sections without missing a beat.
Video content sensibility. You think in formats and hooks, can write scripts, and understand what makes short-form and long-form video work.
Experience working with video. You've been part of video content projects before and understand the workflow. You don't need to shoot or edit yourself, but you're comfortable coordinating video from concept to delivery.
Comfortable with brand-led/B2B marketing topics (positioning, demand gen, content strategy), with a focus on B2B SaaS.
Reliable async communication and deadline discipline.
Experience with video-first brands or agencies.
Familiarity with B2B SaaS audiences and their unique tone and needs.
Ability to interview SMEs and synthesize their expertise into content.
Familiarity with HubSpot, Notion, Asana, or similar ops stacks.
You think strategically about content. Every post, script, or page connects to a bigger narrative and a real goal, not just output for output's sake.
You're a storyteller. You know how to build tension, land a point, and make even dry B2B topics genuinely engaging.
You're versatile and low-ego about format. A LinkedIn post today, a video script tomorrow, scorecard copy the day after; you adapt fast.
You have a strong ear for voice. You can slip into a brand or personal voice and make it sound effortless.
You're self-directed and reliable. You manage your own schedule, hit deadlines, and iterate quickly on feedback.
Fully remote and async, no Barcelona presence required.
Flexible working hours; we trust you to manage your schedule around deadlines and team commitments.
We collaborate in Notion (docs + calendar) and Asana (execution), with Slack/email as needed.
Candidates we think could be a good fit will be invited to a paid test, so we can explore together whether we're the right partners to keep collaborating.
We'll start with a 2–4 week trial to validate cadence, quality, and fit.
This is a fully remote freelance role, you can be based anywhere, as long as you can collaborate effectively with a Barcelona-based team and its timezone.
At Camping we believe that diverse teams drive creativity, innovation, and success. We are committed to building an inclusive culture where all individuals, regardless of race, ethnicity, gender, sexual orientation, ability, age, religion, or background, feel valued, heard, and empowered to thrive. We celebrate diverse perspectives and actively work to ensure equal opportunity for all applicants and team members.
Immediate incorporation.
Freelance, monthly hourly retainer.
A key role in shaping the tone and voice of a growing creative agency.
The opportunity to work with innovative B2B tech companies on content that stands out.
A team that takes the work seriously without taking itself too seriously.
