Job Description
This position is responsible for managing a dedicated portfolio of key sellers in the health industry. The role focuses on supporting GMV growth by negotiating strategic plans with key accounts, defining and executing growth strategies, and providing expert guidance to help sellers succeed on the platform.
Account Management & Growth: Own the sales performance and overall relationship for a portfolio of strategic sellers. Convince relevant retailers and distributors to deepen their cooperation with Alibaba in a win-win partnership. Negotiate commercial terms, promote relevant local selection, secure price advantages, and ensure business goals are achieved.
Strategic Guidance: Act as a trusted advisor and the point of contact for key accounts. Prioritize seller growth initiatives based on market opportunity, product mix, and competitive landscape. Understand the key distributors and brands in the Spanish health and wellness industry.
Assortment & Campaign Strategy: Collaborate with sellers to analyze user demand and optimize their product assortment. Guide key accounts in developing an annual promotion rhythm according to product seasonality (e.g., allergy products in spring, vitamins in winter) and lifecycles to maximize sales.
Seller Operations Enablement: Provide expert guidance to key sellers on Alibaba platform operations, effective use of marketing tools, advertising solutions, and service metrics. Help them understand marketplace dynamics and improve their content and operational performance.
Business Opportunity Development: Systematically identify and implement new business opportunities with sellers, leveraging data and market insights. Understand the margin chain, pricing, regulatory aspects, and trends within the health sector.
Analytical Execution: Apply strong analytical thinking to handle data, solve problems independently, and deliver on KPIs. Use multi-dimensional data systems to inform business recommendations for your accounts.
Technical Support: Possess a high-level understanding of main integration methods between seller ERP systems and the marketplace (API, middleware, etc.) to provide effective technical guidance.
Position Requirement
Full-time undergraduate degree or above, with 2+ years of experience as a Key Account Manager or in a similar role managing strategic accounts, preferably within the Health, Wellness, Pharmacy, or related FMCG sectors.
Experience in seller/account management and e-commerce platform operations is a must. Familiarity with the business models of distributors, retailers, and brands is required.
Language: Fluent in Spanish and English is a must, with excellent written and verbal communication skills.
Collaboration: Strong ability to collaborate on cross-functional projects and work effectively within a team.
Data Proficiency: Strong ability in data processing and analysis, with high proficiency in Excel.
E-commerce Acumen: Solid understanding of e-commerce platforms, SEO, and digital marketing strategies to drive online sales.
Adaptability: Ability to work in a fast-paced environment, managing multiple tasks and priorities while maintaining high attention to detail.
Experience or willingness to use AI for data analysis, content creation, or operational efficiency is a plus.
