Position: Growth Marketing Expert
Location: Barcelona, Spain
Department: Marketing – Vacuum Conveying Division Type: Full-time, Permanent
About Piab Group:
At Piab Group we improve our customers' productivity, sustainability, and safety through evolving industrial automation and have done so since 1951. We believe in an automated world where no resources are wasted, and no humans are injured. With annual sales of ~3 billion SEK and more than 1400 employees, Piab is a global organization, serving customers in more than 100 countries from a vast network of subsidiaries and channel partners. Since 2018, Piab Group has been owned by Patricia Industries, part of Investor AB. The Vacuum Conveying Division strengthens Piab Group’s position as a world-leading automation company. We offer cutting-edge solutions for moving powders, granules, and small parts, ensuring efficient and hygienic material handling across various industries.
You can expect the following with us:-
Innovative Culture: Be part of a team that thrives on creativity and innovation.
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Global Impact: Work with a company that is a world leader in vacuum transport solutions.
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Global Presence: Piab has 25+ sales offices and over 900 partners worldwide, ensuring a vast network and global reach.
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Sustainable Vision: Contribute to an automated world, promoting safety and efficiency.
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Professional Growth: Access opportunities for continuous learning and career advancement.
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Diverse and Inclusive: Join a workplace that values diversity and fosters an inclusive environment.
Job Mission:
You will play a crucial role in building and accelerating our B2B pipeline through strategic campaigns and high-impact events. This is a broad role combining strategic thinking with hands-on operational execution — from shaping positioning and campaign strategy to running events and managing lead follow-up day-to-day. In one sentence: a strategic marketer + outgoing connector + sales-minded operator who drives pipeline through both campaigns and events, and sees it through to conversion.
What You'll Do:-
Design and execute full-funnel B2B campaigns, from awareness through lead qualification and nurture.
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Plan and run B2B events, seminars and trade shows end-to-end — strategy, execution and follow-up.
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Own the marketing-to-sales handover: define lead qualification criteria, SLAs and CRM pipeline hygiene.
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Track performance and ROI across campaigns and events, and report on marketing's pipeline contribution.
What We're Looking For:-
Several years in B2B marketing, demand generation or growth marketing, ideally spanning both campaigns and events.
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Hands-on experience with CRM/marketing automation platforms (Salesforce, HubSpot or similar).
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Strong ability to align with and influence sales teams around pipeline quality and handover.
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Outgoing, metrics-driven communicator, comfortable balancing strategy with hands-on execution and travel.
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Fluent in Spanish and English; other European languages and industrial/automation knowledge are a plus.
How to Apply:
If you are passionate about innovation and want to make a difference in the world of automation, we would love to hear from you! Apply via your LinkedIn profile or use the following link to upload your CV.
Please be advised that a valid work permit for Spain is required. Unfortunately, applications without a valid work permit cannot be considered.
