We are looking for a talented, curious and hands-on Head of Customer intelligence to join our growing Customer Marketing Team based in Madrid and supporting 5 countries across Latin America.
Verisure is a leading provider of professionally monitored security solutions. Our business model integrates product development, design and sales with installation, service and a 24/7 professional monitoring solution. Our range of products includes home security, fire and water safety, personal security and smart home systems. Thanks to a strong focus on high quality, the company’s customers are amongst the most satisfied and loyal in the industry.
Over the past years, Verisure has experienced an exceptional and resilient financial performance with a very long-track record of double-digit growth - thanks to continuous drive for Innovation, our very sophisticated Go To Market and replicable business model for expansion into new countries. Our strong and visionary Management Team is now supporting the business next phase of growth with a robust business plan for value creation.
Role purpose:
Lead the Customer Intelligence strategy to maximize the value of customer data, analytics and insights across the customer lifecycle, enabling data-driven decision making and supporting retention, engagement, growth and customer experience initiatives.
The role is responsible for developing advanced customer analytics capabilities, identifying risks and opportunities within the customer base, and transforming data into actionable business insights to drive sustainable growth and profitability of the recurring revenue portfolio.
The successful candidate will join the LatAm Customer Value Management team.
Main functions and tasks:
Define and execute the Customer Intelligence and customer analytics strategy across the full customer lifecycle.
Develop advanced analytics capabilities to support retention, loyalty, portfolio management and customer growth initiatives.
Identify customer behavior patterns, churn drivers, risks and commercial opportunities through data analysis.
Lead the development of customer segmentation, predictive models and next-best-action capabilities.
Generate actionable insights to support strategic and operational decision making.
Define and monitor customer KPIs, dashboards and customer health indicators.
Ensure consistency, quality and governance of customer-related data and KPIs.
Collaborate with Data, IT and Business teams to improve data accessibility, usability and Single Source of Truth capabilities.
Support the implementation of AI-driven initiatives and advanced analytics solutions.
Drive automation and continuous improvement initiatives within customer analytics processes.
Translate complex analytical outputs into business-oriented recommendations for senior stakeholders.
Collaborate cross-functionally with Customer, Marketing, Operations, Sales and Finance teams to support customer value optimization initiatives.
Desired Qualifications and Skills:
7+ years of experience in Customer Analytics, Customer Intelligence, Business Intelligence, CRM Analytics, Data Analytics or Advisory roles.
Bachelor’s degree in Engineering, Mathematics, Statistics, Economics, Business Administration or related fields.
Strong analytical and strategic thinking capabilities.
Deep understanding of customer lifecycle management and recurring revenue business models.
Advanced knowledge of customer analytics, segmentation and predictive modeling.
Strong data-driven mindset with experience transforming data into business actions.
Experience working with dashboards, KPIs and customer performance monitoring.
Exposure to AI, machine learning and advanced analytics initiatives.
SQL and data querying capabilities will be valued.
Strong stakeholder management and cross-functional leadership skills.
Ability to simplify complex analytical concepts for non-technical stakeholders.
Experience in recurring revenue industries (telecom, SaaS, utilities, insurance or similar) will be highly valued.
Fluent in English and Spanish; Portuguese will be considered a plus.
Our DNA: Passion, Commitment, Innovation, Teamwork, Trust, and Responsibility.
If you want to know more about the position do not hesitate to apply!
