You're looking for more than just another writing gig, and you want your words to actually matter?
With us, you get the opportunity to reach thousands of senior C-level executives with your content, giving them insights that shape decisions, teams, and companies.
We are not looking for someone we need to train. We're looking for someone who can deliver great French B2B content from day one – independently, reliably, and with a sharp sense for what resonates with a professional audience.
Compensation & Start Date
We're looking for someone who can start immediately. Latest within the next 4-6 weeks.
This is a freelance engagement paid on an hourly basis, with a rate of €20–30 per hour depending on your experience and portfolio. The weekly volume varies depending on season and project pipeline. During active phases, this typically ranges around 5–10 hours per week, with quieter periods in between. We value a partner who can adapt accordingly.
About SAWOO
SAWOO GmbH is an international, dynamic company based in Germany with around 20 employees. We build and manage communities that bring together C-level executives from major companies. Our goal is to help leaders solve challenges and grow personally and professionally. Members of our communities include executives from companies such as Mercedes-Benz, Porsche, Airbus, Amazon, and Siemens.
In our communities, we currently organize:
Around 25 in-person networking events in 7 countries per month
4 conferences in Munich, London, and Paris per year
Ongoing digital content across LinkedIn, email, and WhatsApp
Our goal is to welcome two million active members into our communities by 2034. Check out LEADERS IN CONSULTING and Level Up HR as prime examples.
Purpose of the Role and Why This Job Matters
Your writing directly shapes how top-level executives learn, connect, and engage with our French-language communities. This role exists for two core reasons.
First, to deliver meaningful insights to senior leaders: you craft content that provides clarity, inspiration, and real value to French-speaking decision-makers at major organizations.
Second, to attract new executives into our communities: your content helps French-speaking leaders discover what we do, understand the value we create, and convert into active community members.
The quality, consistency, and reach of your writing directly influence our credibility and growth in French-speaking markets.
What Success Looks Like (Measured)
Your French-language content generates relevant interactions from our target personas on LinkedIn and via newsletter
Deliverables are on time and require minimal revisions
You improve your output over time with better hooks, higher engagement, and sharper formatting
You understand the audience and write for decision-makers, not for algorithms
What You Will Work On
You will create compelling written content in French, primarily from existing material such as podcast recordings, event insights, and interview transcripts. This includes:
LinkedIn posts that capture attention and drive engagement among senior professionals
Email newsletters that are insightful and well-structured
Podcast show notes and episode descriptions
Deep-dive case studies based on expert interviews
Interview preparation materials including agendas and key questions
Language
Native proficiency in French is a strict requirement, as this is the core of the role. Working knowledge of English is helpful for internal communication (B2 level sufficient). German is not required.
Experience
At least 3 years of copywriting or content writing experience, ideally in a B2B or digital media context
A strong portfolio demonstrating French-language writing across formats (LinkedIn posts, newsletters, long-form) is required
Experience writing for professional or executive audiences is a strong plus
Skills & Tools
Comfortable using GenAI tools to enhance efficiency without compromising quality
Familiarity with tools like Claude/ChatGPT, Gsuite, Clickup, Sanity or Slack is a plus
Traits
Reliable, structured, and proactive. You deliver without being chased
Confident in communicating with community hosts and managing deadlines independently
Strong sense for tone and audience. You write differently for a CFO than for a general readership
Detail-oriented without sacrificing speed
Open to feedback and focused on continuous improvement
Comfortable on LinkedIn and familiar with what drives engagement on the platform
Red Flags
Inconsistent quality or missed deadlines
Writing that sounds generic or ignores the target audience
Dependence on heavy briefing for every single piece
No strong, relevant French writing portfolio
Rejectance/Avoidance of AI tools
Steep Learning & Great Insights See inside a fast-paced, internationally oriented scale-up while writing for and about senior leaders from major companies.
Entrepreneurial Culture We encourage ownership at every level. If you take initiative, you have the freedom to drive things forward.
Fully Remote Work from wherever you are. We are a team of around 20 people from 8 nationalities, working across Germany, South Africa, Spain, and Kosovo.
Collaborative, Low-Hierarchy Culture We aim for A-players in all roles who support each other and don't forget to have fun
For more information about who we are and how we work, search for SAWOO GmbH to find our website and Value Pillars.
Do we fit together?
Then send us your application in English or French, including:
Applications without a portfolio will not be considered. Shortlisted candidates will be invited to complete a short writing test as part of the selection process.
We look forward to hearing from you!
