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Respiratory & Immunology (R&I) Global Medical Digital Engagement Director

AstraZeneca -
Barcelona, Barcelona provincia

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Detalles del empleo

Jornada completa
Hace 8 horas

Cualificaciones

Microsoft Excel
Sistemas de gestión de contenidos
Project management
Grado
Marketing digital
Business process modeling

Descripción completa del empleo

Posted date Jul. 10, 2026

Contract type Full time

Job ID R-256182

Why choose AstraZeneca Spain?

AstraZeneca Spain is a rising force in our global business. With headquarters in Madrid and our global hub in Barcelona, we’ve become an important international centre of excellence in the fight against critical disease. Boasting vibrant universities and business schools, the Barcelona ecosystem is a place where scientists can thrive. We attract a diverse workforce from across the globe, shining a beacon for innovation in a country that’s committed to clinical development.

We invite you to bring your talents to Barcelona where our respiratory medicine R&D and Global Marketing centre offers opportunities in R&D, IT, Commercial and HR. Or join us in Madrid and shape our growth in our BUs (Respiratory, Oncology & CVRM ), and a range of Corporate functions. Additionally, you can find sales roles throughout the country. Together, we’re contributing to a world-leading pipeline of therapeutics and delivering life-changing medicines to patients.

Who do we look for?

Calling all tech innovators, ownership takers, challenge seekers and proactive collaborators. At AstraZeneca Spain, breakthroughs born in the lab become transformative medicine for the world's most complex diseases. Alongside technical expertise, colleagues have the resilience, energy and collaborative mindset to change lanes, work with different teams and start projects from scratch.

Here, diverse minds and bold disruptors can meaningfully impact the future of healthcare using cutting-edge technology. Whether you join us in Madrid or Barcelona, you can make a tangible impact within a global biopharmaceutical company that invests in your future. Join a talented global team that's powering AstraZeneca to better serve patients every day.

Success Profile

Ready to make an impact in your career? If you're passionate, growth-orientated and a true team player, we'll help you succeed. Here are some of the skills and capabilities we look for.

Diverse collaborators

This is a speak-up culture that values collaboration. You’ll proactively bring your unique perspectives, experiences and skills to the table and seek the same from others. With our international team composition and the need for fast-paced collaboration, you’ll always be building new connections with colleagues.

Cutting-edge innovators

When you join us, you’ll be part of a team that embraces digital technology and data to transform the way we work and the work we do. Every day, you’ll help make history, empowered to ignite your creativity and build something enduring.

Resilient trailblazers

Here, the answers aren’t always available. So, you’ll need to bring a fearless, self-starter mindset to navigate uncharted territories. You’ll harness your ceaseless energy to discover and make the necessary connections with colleagues to shape the future and achieve maximum impact.

Agile movers

Seize ownership and excel with autonomy to enjoy the constant rush of ground-breaking discovery. Your ability to anticipate sudden shifts and adapt swiftly will prove critical as you make your mark in an environment that rewards initiative and resilience.

Responsibilities

Job ID R-256182 Date posted 07/10/2026

Location: Barcelona - Spain (3 days working from the office and 2 days working from home)

Introduction to role

The Respiratory & Immunology (R&I) Global Medical Engagement Director will play a pivotal role within Biopharmaceutical Medical (BPM), responsible for developing and executing a dynamic digital strategy to enhance omnichannel scientific communications capabilities and organizational impact. This role will architect omnichannel solutions, drive digital transformation and the adoption of innovative technologies that empower medical teams and enable scalable, compliant, and high-impact scientific customer engagement. This role will collaborate closely with Global and Local Market Medical teams to drive strategies and maximize opportunities across the portfolio.

Key Responsibilities

Digital Strategy Leadership & Capability Development:

Develop, refine, and operationalize Global Medical digital strategies and capabilities that support omnichannel customer engagement, with a specific focus on R&I Therapy Area goals.

Work closely with Medical Affairs teams to identify key areas to focus design and co-create scalable digital solutions that support the transformation of medical evidence and confidence activities.

Identify, pilot, implement and champion emerging technologies—including artificial intelligence (AI), automation, and advanced analytics—to drive omnichannel scientific engagement.

Drive the adoption of AI/digital-first mindset and the delivery of global capabilities and standards for use by Global TAs and local markets through hands-on training, guidance and tools (e.g. Medical Digital Enablement Playbook)

Lead change management initiatives to drive adoption and cultural transformation.

Omnichannel Scientific Engagement:

Serve as R&I Global Medical point of contact for seamless execution of strategy, including the delivery of digital campaigns/tactics

Partner with Global and Local Medical teams to deliver seamless, tailored, and scalable engagement through digital, virtual, social, web, and live platforms. Lead initiatives to ensure scientific communications meet the diverse needs of healthcare professionals, external stakeholders, advocacy groups, and internal teams.

Drive medically owned digital channels to ensure they are leveraged to maximum potential

Contribute to the ongoing evolution of the Advanced Medical Engagement Model and digital strategy (channel engagement, content transformation and advanced HCP analytics and insights)

Lead the translation of global digital strategy into locally executable, compliant, and measurable plans, ensuring strategies are designed “for local” from the outset.

Partner with R&I Medical teams across priority markets to co-create adoption pathways and activation kits.

Establish feedback loops to bring local insights and performance data back into global roadmaps, iterating standards, content formats, and channel guidance to accelerate in-market execution and scale what works.

Cross-Functional Partnership & Stakeholder Alignment:

Collaborate extensively with cross-functional stakeholders in Enterprise AI (EAI), Commercial Digital Health (CDH), Global Business Services (GBS), IT and across business units (OBU, RDU) to ensure medical digital strategy aligns with enterprise strategy; partner on driving adoption of common digital standards.

Align with Local market and GBS stakeholders to establish Global to Local ways of working

Stay at the forefront of AI/digital trends and best practices in medical scientific communications, actively sharing insights, innovations, and learnings across the organization.

Governance & Measurement:

Establish and maintain robust governance of all digital platforms, systems, and processes to ensure compliance with global/local regulatory requirements, corporate codes of conduct, and data privacy standards.

Develop and monitor digital performance metrics (adoption rate, engagement, operational efficiency, scientific impact), leveraging analytics, stakeholder feedback, and industry benchmarks to guide decisions and iterate rapidly.

Minimum Qualifications

Bachelor’s degree in medical or health/life sciences, business, informatics, engineering, or related discipline

3+ years’ experience in digital strategy, transformation, technology adoption, or innovation leadership—preferably in medical, scientific, or pharmaceutical environments

Significant experience with digital/omnichannel engagement solutions, digital marketing, web strategy, AI/automation solutions and platforms

Strong understanding of governance, compliance, and regulatory principles within global scientific or medical communications

Experience in managing agencies, vendors, or external solution providers

Strong project management skills with proven ability to lead cross-functional teams and projects in matrixed, global organizations

Excellent communication, organizational, and training skills, with a commitment to upskilling and continuous improvement

Strategic thinker with an agile, growth mindset and resilience in complex, ambiguous environments

Desirable Qualifications

In-depth knowledge of Medical Affairs with experience of working across global, regional, and local networks

Familiarity of the pharmaceutical industry engagement platforms, content management systems, CRM tools, and multi-format delivery channels

Record of building digital culture and leading change in multidisciplinary, multicultural teams

Date Posted

10-jul-2026

Closing Date

30-jul-2026

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

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Reasons to Join

Thomas Mathisen

There are many things I enjoy when working at AstraZeneca, mainly the Speak up culture, the great colleagues that are in my teams, the great products that AstraZeneca provides to our patients and the challenging conversations I have around our medicines.

Sales Representative Oslo, Norway

Christine Recchio

Working at AstraZeneca has impacted my life in such a positive way. I now have an improved work-life balance through creating my own schedule and time management, I feel a balance that I didn’t have before.

Sales Representative California, United States

Stephanie Ling

There are a lot of reasons why I enjoy working in AstraZeneca, my colleagues being one of them. My team members and the managers have provided a great deal of guidance in helping me to be more confident in my daily work.

Sales Representative Petaling Jaya, Malaysia

What we offer

We're driven by our shared values of serving people, society and the planet. Our people make this possible, which is why we prioritise diversity, inclusivity, balance and sustainability. Discover what a career at AstraZeneca could mean for you.

An award-winning company

We're passionate about being a great place to work, and 84% of our employees would recommend us as an employer. We've been recognised as a Top Employer in Spain, an EFR Family Responsible Business, and we achieved third place in Forbes Spain's Top 50 Best Places to Work list.

Inclusive environment

Diversity and inclusion are embedded in everything we do, and our different views, experiences and strengths enrich our culture. There's no salary gap at AstraZeneca, and the number of female employees has increased by four per cent over the last three years. We've also made all positions fully accessible.

Work-life balance

Your wellbeing means a lot to us, and we're here to support you through all of life's ups and downs. That's why we offer an unpaid leave policy, annual leave, reduced-hours timetables and a host of benefits, including a retirement plan, long service award, and health and travel insurance.

Sustainability initiatives

We're committed to harnessing the power of science to become a more sustainable business. We've reduced our carbon footprint by over 9,000 kg of CO2 over the last two years, and we lead the European GoGreen Project, which aims to introduce environmentally friendly options in our fleet of corporate vehicles.

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